Global Halal Cosmetics Market 2024-2030: $50B+ Growth – Online Sales Surge, Muslim Population Expansion

ResearchAndMarkets.com has recently released its report on the “Global Halal Cosmetics Market, Size, Forecast 2024-2030, Industry Trends, Share, Growth, Insight, Impact of Inflation, Company Analysis.” According to this report, the Global Halal Cosmetics Market achieved a value of US$ 40.17 Billion in 2023 and is anticipated to exhibit a Compound Annual Growth Rate (CAGR) of 12.95% from 2024 to 2032, reaching a valuation of US$ 94.20 Billion by 2030.

The demand for halal cosmetics transcends religious boundaries, attracting both Muslim and non-Muslim consumers worldwide. For Muslim consumers, adherence to Islamic law is paramount, with a focus on ingredient integrity and alignment with religious principles. Non-Muslim consumers also favor halal cosmetics for their perceived safety, ethical sourcing, and environmentally friendly practices. As the halal cosmetics market expands, manufacturers are offering a diverse array of options, emphasizing the importance of inclusivity and cultural sensitivity in the cosmetics industry.

Expansion of the Global Muslim Population

The thriving global halal cosmetics market is driven by the increasing Muslim population, which constitutes a significant portion of the world’s inhabitants. With Islam projected to surpass Christianity in terms of followers by 2050, there is a growing demand for halal-certified products, including cosmetics, as Muslim consumers seek to align their lifestyle choices with religious principles. Beauty brands are responding to this demographic shift by offering a wide range of halal-certified products to meet the evolving preferences of Muslim consumers worldwide.

Growing Awareness about Animal Welfare and Rights

The global halal cosmetics market is witnessing growth as consumers express concerns about animal welfare and rights. The demand for cruelty-free and ethical beauty products is on the rise, with halal cosmetics gaining recognition for adhering to Islamic principles that emphasize compassion for all living beings. This trend reflects a broader shift towards conscious consumerism, driving the expansion of the market.

Rise of the Online Sales Channel for Halal Cosmetics

The online sales channel is driving the growth of the global halal cosmetics market, leveraging the impact of digitalization on consumer behavior. The shift towards online shopping offers convenience and accessibility, particularly in the halal cosmetics sector. Online platforms enable brands to reach a wider audience, catering to Muslim consumers in search of religiously compliant products and non-Muslim consumers interested in ethical beauty alternatives. Strategic influencer collaborations and personalized experiences further enhance brand engagement and loyalty, as exemplified by successful marketing campaigns like Something’s TikTok campaign in Malaysia featuring an Indonesian halal beauty brand. This highlights the pivotal role of the online channel in shaping the trajectory of the halal cosmetics market.

Color Cosmetics Segment: An Essential Component

The color cosmetics segment, encompassing makeup products for the face, eyes, lips, and nails, is a significant driver of growth in the global halal cosmetics market. As Muslim consumers demand a broader range of makeup options, these products provide color, definition, and dimension to facial features. There is a growing preference for halal-compliant color cosmetics, offering vibrant pigmentation and trending shades that cater to diverse cultural preferences.

Asia-Pacific Halal Cosmetics Market

The Asia-Pacific region leads the global halal cosmetics market, driven by significant Muslim populations in countries such as Indonesia, Malaysia, and India. Indonesia, with the highest number of Muslims globally, constitutes a substantial market for halal-certified cosmetics. Increasing consumer awareness of product ingredients and ethical sourcing further fuels market growth, aligning with Islamic principles on manufacturing practices. Additionally, the fusion of vegan beauty trends with halal concepts and the promotion of cruelty-free and animal-derived component-free products broaden market appeal beyond Muslim consumers. For instance, in April 2023, Indian beauty brand Saba Personal Care introduced halal and vegan products, expanding its customer base and competing with multinational corporations in these categories.

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