FLOR and Fashion Designer Trina Turk Unveil Exciting Collaboration for Stylish Area Rugs

FLOR®, a renowned brand specializing in high-end area rugs for diverse spaces, proudly unveils its latest collaboration with Trina Turk, the esteemed ready-to-wear fashion designer celebrated for her vibrant hues and daring patterns. The Trina Turk X FLOR collection introduces five distinctive products that infuse the designer’s iconic style into interior settings, drawing inspiration from her global journeys and passion for vintage materials. Trina Turk expressed enthusiasm about the partnership, stating, “Partnering with FLOR has been a great experience and a perfect fit for us as both brands have an affinity for color and patterns, allowing customers to be expressive with their design choices.”

Embodying Turk’s brand essence of print, color, and optimism, the carpet tile styles seamlessly align with FLOR’s commitment to intelligence, beauty, and responsibility. The collection, now available at FLOR.com, encompasses five carpet tile styles:

  1. California Dreaming: Merging a classic trellis pattern with the mid-century breeze block motif, reminiscent of Palms Springs, available in Teal, Pink, Tawny, Persimmon, Chalk, and Maize.
  2. Here Comes the Sun: Showcasing a sunbeam-inspired pattern in Blush, Bright White/Gold, Light Blue, and Marigold, this style adds a mid-century flair to a signature Trina Turk design.
  3. Racquet Club: Drawing inspiration from cane weaving, this style serves as a bold accent in Kiwi or Marigold or a textured neutral in Eggnog or Wheat.
  4. Twin Palms: Featuring a classic Trina Turk and Mr Turk pattern of geometric stripes, bright colorways like Teal, Maize, Tidal, and Pink inject whimsy, while Tundra and Black offer a neutral base.
  5. Spiral Out: A textured approach to lines and movement, this style, available in Cocoa, Midnight, Flint, Topaz, and Dune, provides a versatile and neutral addition to any home.

Katherine Cohen, Associate Creative Director at FLOR, shared her excitement, stating, “Creating this collection was every designer’s dream because the Trina Turk and FLOR teams became true collaborators, resulting in fun, stylish, and timeless area rug products.” The collection, showcased at Modernism Week in Palm Springs, CA, is now accessible for purchase at FLOR.com/TrinaTurk.

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