Columbia 2024 Embracing Kinship

Kith and Columbia Sportswear are thrilled to announce the return of their collaboration with the launch of the Kith for Columbia 2024 collection. This new collection offers a wide range of apparel, accessories, and footwear tailored for outdoor camping enthusiasts.

Drawing inspiration from the vibrant scenery of camping landscapes, the collection features an energetic palette. Bright yellow represents the warmth of the sun, while red symbolizes the glow of campfires, and deep green tones reflect the lushness of the forest. Each piece in the collection seamlessly blends style with functionality, incorporating Kith’s signature design elements with Columbia’s cutting-edge technologies.

Key technologies utilized in the collection include Omni-Tech™ waterproof and breathable materials to keep you dry and comfortable in inclement weather, Omni-Shield™ for water repellency and stain prevention, and Omni-Wick™ fabric for moisture-wicking properties during physical activities. Additionally, Omni-Freeze™ ZERO Ice technology offers advanced cooling for hot weather conditions, while Omni-Shade™ Sun Deflector provides breathable sun protection against harmful UV rays.

The apparel selection encompasses outerwear, shirting, vests, pants, and shorts. Standout pieces include the Madison Jacket 2.5L, Wind Anorak, Utility Vest, and Deflector 2.0. The Madison Jacket is upgraded with Omni-Tech waterproof material and features cobranded artwork in two colorways, offering both style and practicality. The Wind Anorak boasts a minimalist design with water-repellant Omni-Shield technology, perfect for outdoor adventures. The Utility Vest is designed for functionality with multiple zip-closed pockets for storing camping essentials. Meanwhile, the Deflector LS 2.0 offers lightweight protection with built-in cooling and sun-deflecting technologies.

In addition to apparel, the collection includes essential camping accessories such as custom bags and headwear. The Kith for Columbia Backpack 37L is a versatile carryall for camping gear, available in striking colors to suit every taste. Complementing the backpacks are crossbody bags for lighter loads, along with custom nylon bucket hats and camper hats featuring a co-branded logo.

For footwear, Kith presents the Newton Ridge™ boot and debuts the Montrail™ Trinity™ MX trail running shoe. The Newton Ridge boot offers waterproof protection and superior traction, featuring a co-branded logo and exclusive color options. The Montrail Trinity MX is engineered for high-performance trail running with lightweight construction and exceptional grip on any terrain.

In collaboration with Oakley®, Kith introduces two exclusive eyewear models inspired by surf heritage and technological innovation. The Oakley Hydra by Kith pays homage to a modern classic with a semi-rimless design, while the Oakley Eye Jacket™ by Kith features cutting-edge lens technology wrapped in iconic style.

To celebrate the launch, Kith is hosting a special pop-up event at its Aspen location, offering early access to the full collection before its global release on April 5th. Don’t miss your chance to experience the Kith for Columbia 2024 collection, designed to elevate your outdoor adventures with style and performance.

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